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Cassia Sales/ Community Outreach Coordinator in Des Moines, Iowa

When you come to work at Cassia, we promise to support your growth, honor your strengths and empower you to make a difference in the lives of those we serve.

Come grow with us in Iowa! Cassia (An Augustana Elim Affiliation) is celebrating more than 115 years of service and we’re growing every year.

The Sales/ Community Outreach Coordinator will provide overall sales and marketing direction for Valley View Village supported by the Cassia Home Office Marketing Team.

Responsibilities/Job Description

  • Supports Valley View Village with lead generation tactics and person centered sales to ensure successful occupancy

  • Creates comprehensive quarterly marketing plans with the following elements:

  • Community outreach

  • Advertising

  • Public Relations

  • Social Media

  • Events - virtual or In person

  • SWOT and competitor analysis

  • Internal marketing - Back-up Tour Teams, Tour Packets, First Impressions.

  • Barriers to occupancy

  • Niche development

  • Leads the community marketing team

  • Communicates occupancy barriers with site leadership and home office marketing team

  • Uses marketing CRM data (Enquire Leads) to lead marketing decisions

  • Keeps abreast of market trends in primary market area.

    The name Cassia is inspired by an anointing oil made from the bark of the Cassia tree and referenced in the Bible. Spiritually, Cassia expresses dedication and devotion as through the heart of a servant.

    The name Cassia echos our commitment to healing, wholeness and intention to help those we serve to live well. Located in five states, Cassia provides independent senior living, assisted living, memory care, skilled nursing care, short-term transitional rehabilitation, adult day programs and a variety of community-based services for older adults. Cassia continues to be an industry leader by providing healing, compassion and renewal through Serving all by following One, in the Christian tradition. Because of our size, variety of community settings, and our multiple service lines we can offer opportunities for career growth or reinvention.

    If you share our commitment to quality care for older adults, there’s a place for you at Cassia! (

EOE/AA Employer/Vet/Disabled *A Drug Free Workplace *A Veteran Friendly Employer

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