Graham Construction Company Marketing Coordinator in Des Moines, Iowa
Do you believe that great buildings=stronger communities? Are you ready to help build out the marketing vision for a fast-growing company? Do you thrive on setting quarterly goals, working together to achieve them and recognizing success? Then you may be a perfect fit for the Marketing Coordinator position at Graham Construction.
Graham has a strong history specializing in construction of hospitals and other health-care facilities. The company is focused on expanding into new geographical areas, as well as increasing its portfolio in office spaces, manufacturing facilities, private education and more. Graham is creating a cohesive go-to-market strategy built heavily around its best-in-class customer service. (We literally guarantee it.)
The Marketing Coordinator will play a key role in performing market research, coordinating client contacts and events, managing creative assets and conveying the marketing strategy to internal and external stakeholders. In this role, you’ll be helping to establish and carry out a full-range marketing plan aimed at B2B clients in multiple cities, with a vision to continue scaling the strategy as the business expands.
Job duties include:
Manage content calendar and creation including social media posts, e-newsletters, white papers, case studies, etc.
Research markets and clients to identify prospects and gather information to be used in communications.
Assist in creating project proposal documents with a team by utilizing design programs, gathering required information, and translating it into an aesthetically pleasing and understandable format for the clients needs.
Track marketing team’s performance across key metrics such as client contacts made, meetings held and proposals submitted.
Track client opportunities and contacts through Cosential CRM software.
Coordinate Graham-hosted client events such as golf tournaments, trade show booths and client dinners.
Manage sponsorships of community events such as golf tournaments and charity galas.
Monitor industry news in target markets to ensure team is aware of upcoming opportunities, news involving key clients, etc.
Serve as liaison with creative contractors including photographers, videographers, writers, etc.
Manage asset library of photos, whitepapers, customer testimonials, videos, etc.
Gather and produce content such as video testimonials, case studies and project photos to be used in print and digital outlets.
25% content creation25% managing events/sponsorships25% market/client research25% contact management
Bachelor’s degree in marketing, communications or related field.
Experience as a Marketing Associate, Marketing Assistant or similar role.
Alignment with Graham core values (Think customer-first mindset, teamwork, accountability and professionalism).
Ability to create messages consistent with business goals and the desired company image.
Ability to work effectively in Excel, Word, PowerPoint, Adobe Suite, InDesign and Acrobat. Capable of learning Cosential CRM software.
Ability to translate complex concepts described by project managers/engineers into clear messages for a non-technical audience.
Strong design sensibility informed by current trends in B2B and B2C markets.
Excellent communication and presentation skills. Professional attitude and demeanor.
Ability to manage multiple complex projects simultaneously and independently manage daily workload in accordance with deadlines.