UMB Bank Content Strategy Manager - REMOTE in Des Moines, Iowa
Be part of something more.
A majority of our time is spent “at work.” We believe that time most meaningful when it’s spent around people who care about you and who challenge you. We hire people who know how to make good decisions, because we won’t be constantly looking over your shoulder—you’ll be empowered to do what’s right for our customers. Most importantly, we’re a partner. We partner with our associates to help them thrive personally and professionally. We partner with our communities and the organizations that support them. And, we partner with our customers to create an experience they won’t find elsewhere.
Are you ready to be part of something more?
You’re more than a means to an end—a way to help us meet the bottom line. UMB isn’t comprised of workers, but of people who care about their work, one another and their community. Expect more than the status quo. At UMB, you can expect more heart . You’ll be valued for exactly who you are and encouraged to support causes you care about. Expect more trust . We want you to do the right thing, no matter what. And, expect more opportunity . UMBers are known for having multiple careers here and having their voices heard.
The * *Marketing Communication Department ( MarComm ) oversees all marketing strategies for UMB and its subsidiaries, including strategic corporate communication, interactive marketing, special events for associates and customers, multimedia production and community relations. We strive to provide high-quality strategic consultation, expertise and unparalleled client service to all we serve.
As the Content Manager , you will assist in leading the vision, process, and execution in content strategy for the organization. The Manager will continually evolve, implement, and support UMB’s content strategy, including optimizing content use through review of audience, channel, and delivery content type. In addition, the Manager will ideate, review and strategize external content for all lines of business.
Being a UMBer is unlike working at any other company. You are not only valued for the work that you do, but who you are. You’ll be encouraged to bring your whole self to work, being valued for exactly who you are. You’ll also have the opportunity to serve your community alongside your team. At UMB, we do big business, but we don’t forget that the little things matter the most.
How you’ll spend your time:
Collaborating to identify efficient content use and effective content implementation.
Managing and evolving the team’s online content collaboration center and the department’s projects, initiatives and workflows.
Providing strategic direction for website content, including SEO, audience review, performance tracking, user experience and copy creation.
Proactively managing style guides, taxonomies, metadata frameworks and content migration plans.
Reviewing content and providing actionable recommendations for improvements.
Interfacing with senior management, marketing, communication and business development teams within a range of disciplines.
Multi-faceted project management, including line of business and agency partnerships, strategic writing, shepherding of revisions and follow-through.
Providing communication support and guidance for planned and ad hoc company projects, such as acquisitions and product launches, as well as reimbursement and regulatory content needs. This includes the ability to package content to serve the 360-degree requirements of large-scale projects.
Advising on a wide variety of content types including SEO-optimized web content, multimedia, speech and script writing, financial performance and investor materials, customer-facing emails, letters and communications, and sales collateral, among others.
Act as an effective manager and liaison for third-party vendors such as content agencies and technology providers, including efficient and vigilant management of vendor budget and costs.
We’re excited to talk with you if you have:
Bachelor’s degree in marketing or communication
6+ years marketing or communication experience
3+ years content management experience
A firm understanding of user experience, search engine optimization (SEO) and search engine marketing (SEM) skills
Project management experience
Standout idea generation and problem solving
Analytical abilities to gather and apply key business and user insights
Excellent communication, writing, and editing skills
Familiarity with traditional and digital marketing channels, content marketing and distribution platforms, and consumer analytics.
Outstanding organization skills
Extra bonus points if you have:
- Supervisory experience
Open to qualified remote candidates
The pay range for a candidate selected for this position who is based in Colorado is typically $60,795 to $112,875 annually. The selected candidate’s actual pay will be based on various factors, including but not limited to work location, qualifications, and experience, so the actual starting pay for the selected candidate may be above or below this range. The successful candidate will also be eligible to participate in one or more incentive plans based on company and individual performance.
UMB offers competitive and varied benefits to its associates including Paid Time Off; a 401(k) matching program; annual incentive pay; paid holidays; a comprehensive company sponsored benefit plan including medical, dental, vision, and other insurance coverage; health savings, flexible spending, and dependent care accounts; adoption assistance; an Employee Assistance Program; fitness reimbursement; tuition reimbursement; an associate wellbeing program; an associate emergency fund; and various associate banking benefits.
UMB and its affiliates are committed to inclusion and diversity and provide employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including gender, pregnancy, sexual orientation, and gender identity), national origin, age, disability, military service, veteran status, genetic information, or any other status protected by applicable federal, state, or local law. If you need accommodation for any part of the employment process because of a disability, please send an e-mail to firstname.lastname@example.org or call 816-860-7972 to let us know the nature of your request.
Who we are
We are more than a company. We are advisors, consultants, problem solvers, friends, community members, experts, and we are here to help you make the best of every moment with a financial foundation that can help you succeed.
- UMB Bank Jobs