Transamerica Marketing Manager - Aegon AM in Cedar Rapids, Iowa
Job Description SummaryCompany Overview:Aegon Asset Management is a global investment firm with about 250 investment professionals in North America, Europe and Asia. Within the United States, Aegon Asset Management investment offerings include credit strategies, global equity, multi-asset and real asset strategies, and customized investment solutions. The firm serves a diverse global client base that includes corporate, union and public pensions, endowments, foundations, insurance companies, subadvisory, family offices and wealth managers. We are committed to excellence, trust and building long-term partnerships with clients. Position Overview: Contributes to Aegon AM US’ efforts to raise and retain assets through the development and constant improvement of marketing literature and its delivery to target audiences.Job Description
Collaborate with portfolio managers, sales/distribution, and product management to create new marketing literature communications for all product stages (i.e., new product launches, targeted product campaigns, and retention efforts) and distribution platforms (institutional, retail sub-advisory, and international partnerships).
Oversee the delivery of existing marketing materials for assigned products, including presentations, fact sheets, positioning documents, commentaries, web content, emails, RFPs, thought leadership, talking points, media releases and events. Ensure consistency of the marketing messaging across all external communications.
Participate in thought leadership idea generation and content development.
Develop and manage marketing campaigns. Track, measure and report campaign results.
Work with PMs and product team to develop product positioning. Ensure positioning is reflected across all of the strategy’s marketing literature, RFP/DDQ responses, and databases.
Provide product and competitive market intelligence.
Develop marketing plans based on firm priorities, sales force needs and client demand.
Ensure content on website and content management system is current.
Set timelines for materials and maintain a product status report.
Engage and direct financial writer, graphic artist and, if needed, agencies to complete projects.
Serve as backup for RFP production and other marketing team members, as needed.
Work with AAM US Head of Marketing to plan and execute strategic marketing initiatives for assigned investment strategies.
Maintain effective working relationships with sales management, portfolio management, product management, compliance and operations.
Understand the investment process, strategy, and positioning of AAM US’ product suite for assigned investment strategies and be knowledgeable about the markets in which they invest.
Be familiar with the target audience to which the assigned AAM US strategies are marketed.
Research and proactively develop new marketing ideas.
Ensure marketing materials meet corporate brand and compliance standards.
May supervise or lead staff; assist in training and mentoring of staff members.
Bachelor’s degree in business, finance, marketing, journalism, communications or relevant field.
Five to seven years of asset management marketing or related experience.
Experience executing multifaceted marketing projects.
Communication skills to lead marketing efforts and build relationships with team members and business groups.
Analytical, organizational and problem-solving skills.
- MBA or CFA
ob and compensation levels depend upon an applicant’s qualifications including the extent of his/her relevant experience and other job related factors and will be determined by hiring supervisors/managers and HR.
Why Work for Us
Total Rewards at Transamerica: It’s more than a paycheck.
Our comprehensive Total Rewards package is designed to help support you in many ways — throughout all stages of your life and career. We provide a competitive, market-driven program that encompasses base compensation, bonus potential, retirement, health and wellness benefits, learning and development opportunities, plus great employee perks. All designed with you in mind… to help you live your best life, grow personally and professionally - and feel valued for the work you do.
Learn more about our Total Rewards Package.
Equal Opportunity Employer:
Transamerica Life Insurance Company is an Equal Employment Opportunity employer and does not discriminate against any applicant or employee because of age, religion, sex, gender identity, genetic information, race, color, national origin, pregnancy, sexual orientation, marital status, participation in the uniformed services (e.g. U.S. Armed Forces, National Guard), physical or mental disability, or any other status protected by federal, state, or local equal employment opportunities laws.
AEGON USA Realty Advisors, LLC, is an Equal Employment Opportunity/ Affirmative Action Employer and does not discriminate against any applicant or employee because of age, religion, sex, gender identity, genetic information, race, color, national origin, pregnancy, sexual orientation, marital status, participation in the uniformed services (e.g. U.S. Armed Forces, National Guard), physical or mental disability, or any other status protected by federal, state, or local equal employment opportunities laws.
Applicants with physical or mental disabilities may be entitled to a form of reasonable accommodation under the Americans with Disabilities Act and certain state and local laws. A reasonable accommodation is a change in the way things are normally done which will insure equal employment opportunity without imposing undue hardship on the Transamerica Companies. Please contact: firstname.lastname@example.org if you are a job seeker with a disability, or are assisting someone with a disability, and require assistance to apply for one of our jobs.
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At Transamerica, hard work, innovative thinking and personal accountability are qualities that we honor and reward. We understand the potential that is unleashed by leveraging the talents of a diverse workforce. We embrace an environment where employees enjoy a balance between their careers, families, communities and personal interests. Ultimately, we appreciate the uniqueness of a company where talented professionals work collaboratively in a positive environment focused on helping customers secure their long-term financial futures.
Transamerica is a part of AEGON, an international life insurance, pension, and asset management company. The AEGON companies employ approximately 28,000 people and have a strong presence in more than 20 countries across the globe. For more information, visit www.transamerica.com.